Personal Shoutout Rules (Non-Commercial)
- Keep It Personal - Focus on individuals or groups, not businesses. However, casual mentions like: "Hey, this is Dan from Dan's Mechanics, and I listen to KLOKi Pirate Radio Denver!" are totally fine! This keeps it natural and personal.
- Stay Positive - Celebrate something fun, meaningful, or cool about the person. No negativity, gossip, or drama.
- Make It Brief - Keep it short and impactful. Long-winded messages lose their punch.
- Use Their Preferred Name or Nickname - Address people the way they like to be called. Do not use full legal names.
- Keep It Appropriate - Avoid offensive language, awkward inside jokes, or anything that could embarrass someone. No political comments are permitted.
- Add Personality - Make it fun, energetic, or heartfelt to match the vibe of KLOKi radio. Your voice can be rash.
- Get Permission (if needed) - If you're sharing personal details about someone, make sure they're cool with it.
- Consider the Audience - Match the tone of KLOKi radio's audience. They are from the hard rock, heavy metal, metalcore, grindcore, punk rock, crust punk, and rap metal culture.
Commercial Shoutout Rules (In Addition to Personal Shoutout Rules)
For commercial shoutouts, you want to keep them engaging, natural, and in line with the personal feel of KLOKi Radio. Here are some additional rules to follow for commercial mentions:
- Keep It Casual - Business mentions should feel natural, not like an advertisement. A good example: "Hey, this is Dan from Dan's Mechanics, and I listen to KLOKi Pirate Radio Denver!" This keeps it personal while giving a shoutout to the business.
- No Direct Promotions - Avoid pushing sales, discounts, or services. Instead of: "Come to Dan's Mechanics for the best deals on oil changes!" Say: "We've got KLOKi blasting in the shop all day--keeps the crew going!"
- Business Name Drop is OK--Just Keep It Cool - It's fine to mention where you work, but don't make it a sales pitch.
- Make It Entertaining - The best shoutouts feel lively and authentic. If you're shouting out your business, add some personality!
- Respect the Audience - No excessive self-promotion, overly corporate language, or repetitive mentions.
